On November 27, the 2020 Shandong Brand Annual Conference of "Brand Gathering Intelligence and Future" was grandly held in Jinan. The "2020 Shandong Famous Brand Announcement List" was released at the event. The calcium propionate manufacturer Shandong Tongtai Weirun Food Technology The company limited by shares was successfully shortlisted.

       The formation of brand value is a long-term process, and it and the company's upward growth mutually promote each other. The successful approval of the Tongtai Weirun brand is a full recognition and affirmation of the company and its product innovation capabilities, technological advancement, quality control and standardization level.

      Over the years, Tongtai Weirun has always adhered to technological innovation and development, and actively promoted the construction of trademarks and brands. It was the first in China to independently design and develop a production line with an annual output of 10,000 tons of food additive calcium propionate, which can realize the production of calcium propionate. , Neutralization, granulation, drying, packaging and other production links, the current market share of calcium propionate products in the country is 21%, and the market share in the province is 50%.

       The development of an enterprise needs the support of the brand, and the implementation of a brand strategy is a major plan for enterprise development. In recent years, Tongtai Weirun has attached great importance to brand strategy. With the continuous expansion of market share, brand awareness and brand influence have been further enhanced. In the future, the company will continue to adhere to the standard leading, quality first, and promote the company's high-end brand building process.